Wedding Business Plan

Another customer segment is represented by the numerous family members and guests attending weddings, anniversaries, and similar events.

Another customer segment is represented by the numerous family members and guests attending weddings, anniversaries, and similar events.

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As previously stated, marriage is a billion dollar industry, therefore, just about everyone we meet is a potential client.

However, we mostly advertise to brides, grooms, and family members.

TLC Wedding Consultants will offer its services mostly to the brides and grooms, as well as to the family members.

The company will position itself as an experienced provider of wedding planning services.

Besides the wedding arrangements, which TLC Wedding Consultants believe to be their major client assignments, other events the company will provide services to include corporate retreats, etiquette training, etc.

This customer segment is estimated to have the annual volume of 1,000 orders in the Eugene, OR area.

We listen to their needs and work with them to create the event of their dreams. So whether our client wants a Western, Tropical, Las Vegas or more traditional wedding or anniversary party, we can help.

Whether this is our client’s first wedding, a renewal of their vows or their anniversary, we want every detail of their event to be both a pleasurable and a memorable experience.

Although the flash and excitement of impending nuptials can be intoxicating, it can also be overwhelming.

Therefore, we primarily market our services to the people who need them most–brides and grooms.